Construction industry

Univert50

The program is aimed at legal entities in the construction industry (primarily building contractors, but also larger companies in the construction market).

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Users of the program

For manufacturers

Multi-brand program that promotes innovation and the committed actions of manufacturers who produce materials. Low-carbon materials are promoted in the certified Univert 50 standard (based on product life cycle analysis, the standard promotes CO2 emissions and encourages CO2 reduction) source INIES

For distributors

By signing up to the program, companies commit to a "committed and responsible" path. As they take action and participate, artisans will earn eco-points that they can use directly to grow their businesses and support them in meeting their future environmental obligations.

The Univert50 brand aims to create awareness and conversion programs for environmental transition. The goal is to support stakeholders in meeting their future obligations. Promote carbon footprint awareness with a network of committed partners who encourage responsible behavior among users.

By prescribing these eco-materials, distributors take responsibility
and become responsible "activators." They promote their "green" offerings by implementing enriched data in the Univert 50 reference system. Through promotional marketing, distributors stimulate and boost their "green" market share by highlighting manufacturers' offerings. By integrating the system into their own teams, distributors also promote the reduction of the carbon footprint of their agencies and employees.

For artisans

Through this program, artisans are educated and trained in the use of eco-materials. By developing eco-friendly practices and making less polluting purchases, they earn eco-points that will finance their own environmental and societal transition. By accessing a range of green services, they will be able to prepare for their future obligations.

The Univert50 standard

Reference system that lists the carbon impact of each material according to the product's life cycle assessment (LCA). Univert50 Calculates CO₂ reduction by product family using a certified method based on INIES standards.

Three pillars for your program

• A CO₂ reduction counter

This is an animation counter dedicated to CO₂ reduction. According to the eco-benchmark, craftsmen can declare their purchases and thus improve their company's carbon footprint. Implementation of a gauge that quantifies the CO₂ reduction linked to purchases of low-carbon products.

Awards

virtuous

• An eco-points counter

This is a transaction counter that artisans can accumulate as they make "green" purchases and take responsible actions. Eco-points are distributed throughout the year as rewards during promotional campaigns carried out by distributors.

By participating in the activities on offer, artisans can earn additional eco-points.

The eco-points earned throughout the program can be exchanged either for eco-friendly products or for green services that enable sustainable investments. They can also offset their CO₂ emissions by investing in virtuous projects.

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Virtuous data

The eco-benchmark for green purchasing
Data analysis on green behaviors

A virtuous animation

Eco-points counter
CO² reduction counter
Badges / Gamification paths

Eco-friendly products
Green services
Virtuous projects

Rewards for good behavior

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