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Marketing Head of and Innovation, at service of the business business
Kalido helps brands design and implement highly personalized loyalty, engagement, and acquisition programs that turn customer, employee, or partner performance into a driver of sustainable growth.
Our History: A Journey Driven by Innovation
Continuous innovation since 2009
From YOUKADO to Kalido, our story is one of constant evolution: from B2C to B2B, from transactional customer loyalty to hyper-personalization, and then toward an approach that integrates CSR and artificial intelligence.
In 2026, a new chapter begins with our integration into the Retail Next AI group, accelerating our growth in the areas of AI, data, and augmented marketing.
The launch of YOUKADO and its range of digital gift cards.
Strategic shift toward the B2B market and sales promotion.
Transition to transactional loyalty programs with a points-earning mechanism.
The Shift Toward Hyper-Personalization and Hyper-Segmentation: The FIX & FLEX Model.
Integrating CSR into the core of Kalido's value proposition.
Integration of augmented marketing and AI technologies applied to sales performance. Kalido has now joined the Retail Next AI group.
Some metrics for measuring the impact of our expertise
A local presence dedicated to providing personalized support
More than 50 employees from 13 countries, based in 7 countries around the world.
Let's talk about your project
Please describe your needs in a few lines. We’ll get back to you within 48 business hours with an initial proposal.
